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Want My Tips to Rock Your Social Media For Free? ABOUT JESS After chasing the corporate ladder and falling pregnant, I decided to jump in the deep end with my business. I am here to execute your marketing plans and bringing your business goals to life allowing...
Tailwind – The Best Hashtag Finder
Want My Tips to Rock Your Social Media For Free? ABOUT JESS After chasing the corporate ladder and falling pregnant, I decided to jump in the deep end with my business. I am here to execute your marketing plans and bringing your business goals to life allowing...
5 Things you should be doing with your Instagram posts
Want My Tips to Rock Your Social Media For Free? ABOUT JESS After chasing the corporate ladder and falling pregnant, I decided to jump in the deep end with my business. I am here to execute your marketing plans and bringing your business goals to life allowing...
How to use Instagram like a Pro
Want My Tips to Rock Your Social Media For Free? ABOUT JESS After chasing the corporate ladder and falling pregnant, I decided to jump in the deep end with my business. I am here to execute your marketing plans and bringing your business goals to life allowing...
How to Grow your Instagram in less than 30 minutes
Want My Tips to Rock Your Social Media For Free? ABOUT JESS After chasing the corporate ladder and falling pregnant, I decided to jump in the deep end with my business. I am here to execute your marketing plans and bringing your business goals to life allowing...
ABOUT JESS
With a new year comes a new set of algorithms and formulas that you should be following on social media. Instagram is a visual social media platform that gives you a space to share videos and images about your business, products and services. With the help of captions and hashtags, you can create a huge impact for your business. Building up your following is only one part of the process. You need to be creating engaging content. Interacting with those who follow you and comment on your posts. And most importantly giving value to them. Let’s have a look at the best Instagram strategy for 2021.
Be consistent
Posting once every few weeks is not going to do anything for your business. In order to get your posts seen and to increase your following, you need to be consistent and regular with your posting. A minimum of once per day is recommended for posting on Instagram. With saying that, don’t just post for the sake of posting thought. Your posts need to be engaging and consistent with your brand.
Take the time to research and put together posts that your followers will want to see. Posts that are informative, add value and showcase who you are as a business.
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Make it pretty
Instagram is an image based platform, which means that you need to be putting up images that are aesthetically pleasing to those who will see them.
Look at your Instagram and be consistent with your branding colours and designs. There are various templates that you can use to help you create beautiful graphics and grids.
The better your Instagram looks, the more likely people are to want to look at it.
Use your hashtags
One of the easiest ways to search on Instagram is with hashtags. You will notice that when people put a video or image up, after their caption there is normally a list of hashtags. It is important that you are utilising your hashtags in order to be seen by more people. You can add up to 30 hashtags to a post. When choosing the hashtags to use, think about your business, those who follow it and what the specific post is about. You want your hashtags to be in line with your business and the message you are trying to send.
If you are posting about baby products, you aren’t going to use #dogsofinstagram as a hashtag – because its not about your post or business.